The Ricoh Way


We’re driven by more than the bottom line. Kiyoshi Ichimura formulated Ricoh Group’s Founding Principles in 1946. They inform how we do business, encouraging us to constantly improve and contribute to the wellbeing of all stakeholders, including our families, customers, and society at large. This is Ricoh Way.

To be one global company, we must care about people, our profession, our society, and our planet. We must dedicate our winning spirit, innovation and teamwork to sharpen our customer centric focus, and we also must commit to the highest standards of ethics and integrity.




  • Mission & Vision

    At Ricoh, we empower individuals to find Fulfillment through Work by understanding and transforming how people work so we can unleash their potential and creativity to realise a sustainable future.

Our Values / Mātāpono

  • CUSTOMER CENTRIC

    Act from the customer’s perspective

  • KIRITAKI

    Ka tākina ngā mahi mai i te aronga o ngā kiritaki

  • PASSION

    Approach everything positively and purposefully

  • KŌINGO

    Kia ngākaupai, kia aronui te aro ki ngā mea katoa

  • GEMBA

    Learn and improve from the facts

  • WHANAKE

    Kia ako, kia whakawhanake mai i ngā meka

  • INNOVATION

    Break with the status quo to create value without limits

  • AUAHA

    Ka puta i te pouaka e hua mai ai te kounga mutunga kore

  • TEAMWORK

    Respect all stakeholders and co-create value

  • MAHI TAHI

    Ka whakaute i ngā kaihāpai katoa e puta kounga ai ngā mahi mā te mahi tahi

  • WINNING SPIRIT

    Succeed by embracing challenges through courage and agility

  • WAIRUA TOA

    Ka angitu mā te māia me te tere o te hiki i ngā wero

  • ETHICS AND INTEGRITY

    Act with honesty and accountability

  • MATATIKA

    Kia pono, kia tika te taki i ngā mahi